InMobi
Features
| Bidder Code | inmobi | Prebid.org Member | no |
|---|---|---|---|
| Prebid.js Adapter | no | Prebid Server Adapter | yes |
| Media Types | display, video, native | Multi Format Support | check with bidder |
| TCF-EU Support | yes | IAB GVL ID | 333 |
| GPP Support | check with bidder | DSA Support | check with bidder |
| USP/CCPA Support | no | COPPA Support | yes |
| Supply Chain Support | yes | Demand Chain Support | check with bidder |
| Safeframes OK | check with bidder | Supports Deals | check with bidder |
| Floors Module Support | check with bidder | First Party Data Support | check with bidder |
| User IDs | none | ORTB Blocking Support | check with bidder |
| Privacy Sandbox | check with bidder | Prebid Server App Support | yes |
Note
The InMobi Prebid adapter requires a setup to create placement IDs. Please contact your InMobi partner manager for setup assistance. For queries, write to us at prebid-support@inmobi.com
User Sync Disclosure
Third-party cookie syncing helps publishers leverage their audience data, enhance targeting capabilities, and drive better ad performance. InMobi third party cookie syncing improves monetization for publishers by giving them a competitive positioning in the digital advertising ecosystem.
Ids for third parties can be synced through our pixel: https://sync.inmobi.com/prebid?gdpr={GDPR}&gdpr_consent={GDPR_CONSENT}&us_privacy={US_PRIVACY}&redirect={RedirectURL} .
The RedirectURL should contain uuid macro, which is {ID5UID}.
To opt out of InMobi ads on web inventory the user needs to visit the Opt-out page on InMobi website https://www.inmobi.com/page/opt-out/.
Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
plc |
required | Placement ID | '1234' |
string |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_inmobi |
hb_bidder_inmobi |
hb_adid_inmobi |
hb_size_inmobi |
hb_source_inmobi |
hb_format_inmobi |
hb_cache_host_inmobi |
hb_cache_id_inmobi |
hb_uuid_inmobi |
hb_cache_path_inmobi |
hb_deal_inmobi |